Farmers has committed tremendous resources to advertising to the Hispanic and Asian markets. The company recently partnered with actor Edward James Olmos to be our company spokesperson for the Hispanic market.

Farmers’ advertising will be featured in television, print, radio, online and direct mail including:

Magazines and Newspapers
Hispanic Business, Hispanic, Latino Leaders and Hispanic Trends, Latina Magazine, Selecciones,Tu Ciudad (LA only), Chinese Daily News, World Journal, Sing Tao, Korea Times, Korea Daily, Nguoi Viet Daily, Vietnam Daily, Asian Journal, Phillipine News
Filipino print ad
Vietnamese print ad
Hispanic print ad

Television and Radio
Spanish language: Univision, Telemundo and Azteca America television networks. You may also hear our radio spots on a number of local Spanish-language radio stations throughout the country.
Hispanic radio ad

Asian languages: Various local television and radio stations targeting Mandarin, Cantonese, Vietnamese, Korean and Asian Indian consumers.

Online
Latpro.com, iHispano.com, HireDiversity.com, Terra.com, MSNLatino.com, Univision.com, AOLLatino.com, sina.com, asian.jobs.com, radiokorea.com, worldjournal.com, nguoiviet.com.
Web banner 1
Web banner 2

Direct mail
Various markets
"Join My Family" postcard

In-Language Web Sites
Farmers also has consumer Web sites in Spanish, Chinese, Korean and Vietnamese:
www.segurosfarmers.com
www.farmerschinese.com
www.farmerskorean.com
www.farmersvietnamese.com

Remember to tell a friend about ichoosefarmers.com.